Loading
Please wait, content is loading
Logo Black Logo White
  • Home
  • Blog
  • Faculty
  • Gallery
  • Contact
  • About Us
  • Admissions
  • Students Portal
  • Success Stories
  • Application Form
Menu

Recent Posts

  • How to Price Social Media Video Packages for Small Businesses in Nepal
  • Premiere Pro Keyboard Shortcuts Nepali Editors Use to Save Hours
  • DaVinci Resolve Beginner’s Timeline: A 4-Week Learning Plan for Busy Students in Nepal at Omega Film Institute
  • How to Edit Wedding Highlight Reels Quickly — A Workflow for Nepali Editors
  • Export Settings That Work Best for YouTube Channels Based in Nepal

Recent Comments

No comments to show.
  • November 24, 2025

How to Price Social Media Video Packages for Small Businesses in Nepal

  • Blog
Post Image

In today’s digital-first economy, small businesses in Nepal are increasingly relying on video content to market their products and connect with audiences. From promotional reels on Instagram to testimonial videos on Facebook, video marketing is now essential for every brand — big or small. However, many editors and studios struggle with one important question: How do you price social media video packages fairly and profitably?

Whether you’re a freelance video editor in Kathmandu or part of a creative studio in Pokhara, knowing how to set the right prices is key to attracting clients and sustaining your business. In this guide, we’ll break down how to create and price social media video editing packages specifically tailored for the Nepali market.

Understanding the Market for Video Packages in Nepal

Video marketing is booming in Nepal — from cafes, clothing brands, and real estate companies to NGOs and online stores. Small businesses want high-quality, short-form videos to reach more people on platforms like:

  • Facebook (for community engagement)
  • Instagram Reels (for trendy content)
  • TikTok (for viral promotions)
  • YouTube Shorts (for branding and storytelling)

But since most of these businesses operate on tight budgets, editors must balance affordability with profitability when pricing their services.

Step 1: Identify What’s Included in Your Package

Before setting a price, clearly define what your package offers. Here are common services you might include:

1. Basic Video Editing

  • Trimming, cutting, and sequencing clips
  • Adding transitions and music
  • Simple color correction

2. Advanced Editing

  • Color grading
  • Text animation and motion graphics
  • Visual effects or logo animations

3. Social Media Optimization

  • Vertical (9:16) formatting for Instagram/TikTok
  • Subtitles for accessibility
  • Export in multiple resolutions (720p, 1080p, 4K)

4. Content Strategy Support

  • Helping the client plan content themes
  • Scheduling uploads
  • Thumbnail or caption creation

The more features you include, the higher your price can justifiably be.

Step 2: Decide on Your Pricing Model

Nepali video editors typically use one of the following models:

1. Per Video Pricing

Ideal for one-off projects.

Example:

  • 30-second promo video: NPR 2,000 – NPR 5,000
  • 1-minute highlight reel: NPR 5,000 – NPR 8,000

2. Monthly Retainer Packages

Perfect for ongoing clients who need multiple videos every month.

Example:

  • 4 videos per month (basic edit): NPR 12,000 – NPR 18,000
  • 8 videos per month (advanced edit): NPR 20,000 – NPR 35,000

3. Hourly Rate

Useful for flexible or consultation-based projects.

  • Standard rate in Nepal: NPR 800 – NPR 1,500 per hour

Step 3: Consider Key Cost Factors

Pricing depends on several factors:

  1. Complexity of the Project – Motion graphics and VFX take more time.
  2. Experience Level – Senior editors charge more for expertise.
  3. Client’s Industry – Businesses in luxury, tourism, or tech can afford higher rates.
  4. Turnaround Time – Rush jobs should cost extra (e.g., +25% for 24-hour delivery).
  5. Tools Used – Using DaVinci Resolve Studio or Adobe Creative Cloud subscriptions adds to production costs.

Step 4: Create Clear Package Tiers

Offering multiple tiers gives clients options and helps you close deals faster.

Example: Social Media Video Package Tiers

PackageFeaturesPrice (NPR)
Starter1 short video (under 1 min), basic cuts, music2,500 – 4,000
Professional4 videos/month, advanced transitions, text overlays12,000 – 18,000
Premium8+ videos/month, color grading, subtitles, strategy support25,000 – 35,000

Add optional add-ons like:

  • Voice-over: NPR 1,000 – 2,000 per video
  • Revisions beyond two rounds: NPR 500 per edit
  • Scriptwriting or content planning: NPR 1,500 – 3,000 per project

Step 5: Factor in Your Time and Value

Never underprice your work. Remember:

  • Each 60-second video can take 2–6 hours, depending on complexity.
  • You are charging not just for time but for creative expertise.
  • Include revision rounds and communication time in your estimate.

Pro Tip: Track your time for a few projects. It helps you quote more accurately next time.

Step 6: Showcase Packages Professionally

Clients respond better when you present your packages clearly. Create a professional pricing sheet or website section that includes:

  • What’s included in each package
  • Sample videos or a showreel
  • Clear contact information

You can use platforms like Wix, WordPress, or Notion to create a clean and easy-to-share pricing portfolio.

Step 7: Offer Discounts and Value Deals Wisely

While Nepali clients love discounts, don’t reduce your value drastically. Instead:

  • Offer loyalty discounts for repeat clients.
  • Bundle packages (e.g., video + thumbnail + caption).
  • Provide referral rewards for clients who bring new business.

This approach helps you build long-term relationships while maintaining profit margins.

Step 8: Use Contracts and Clear Payment Terms

Always sign an agreement outlining:

  • Project scope
  • Number of revisions
  • Payment schedule (50% upfront, 50% upon delivery)
  • Delivery deadlines

This ensures professionalism and avoids misunderstandings.

Why Learn Pricing Strategies at Omega Film Institute

At Omega Film Institute, we go beyond teaching editing skills — we prepare you for real-world success. Our programs cover:

  • Professional video editing using Adobe Premiere Pro and DaVinci Resolve
  • Understanding client management and project pricing
  • Building creative portfolios for social media editors in Nepal
  • Freelance business setup and brand strategy for editors

Students graduate not only as skilled editors but also as smart, creative entrepreneurs ready to thrive in Nepal’s growing digital content market.

Conclusion

Pricing your social media video packages is both an art and a strategy. The right pricing model ensures that you’re fairly compensated while providing small businesses with great value. By understanding the Nepali market, defining clear packages, and maintaining professionalism, you can attract quality clients who appreciate your work.

If you want to master both editing and business skills, join Omega Film Institute, Nepal’s leading video editing school. Learn how to edit like a pro, price confidently, and build a sustainable career in the digital media world.

Start today — turn your editing passion into a successful business.

Apply Now

author avatar
admin
See Full Bio
Prev
No more posts
Next
Premiere Pro Keyboard Shortcuts Nepali Editors Use to Save Hours
  • No Comments
  • Leave a comment
Cancel Reply

Back Top
Terms and Conditions
Follow Us
error: Content is protected !!

Sreejith Samuel

Sreejith is an accomplished professional in filmmaking with over seven years of diverse experience in video editing, graphic design, and motion graphics. He brings passion and dedication to his craft. Sreejith consistently utilizes his talents to their fullest, showcasing his creativity and expertise in every project he undertakes.

Subramanya

With nearly 15 years of experience, I moved to Mumbai and worked with a Bhojpuri album company, gaining valuable industry insights. My career then expanded to TV channels, where I contributed to both fiction and non-fiction projects. Notable highlights include working on Bigg Boss (Kannada and Tamil, two seasons), dance shows, comedy and game shows, award events, and a wide variety of other projects. I’ve had the privilege of working across almost all major South Indian channels, including Sun Network, ZEE Network, Colors Network, and Star Network.

Sanish – Video Editing and Fitness Mentor

Sanish is a dynamic professional who brings a unique blend of skills to the Omega Film Institute. An experienced video editor and fitness enthusiast, Sanish inspires students to grow holistically, both in their craft and in personal development.

At OFI, Sanish combines his technical expertise in video editing with his passion for fitness, encouraging students to adopt a well-rounded approach to growth. His classes are not just about mastering editing techniques but also about fostering discipline and focus—qualities he embodies as a competitive powerlifter.

Sanish’s dedication to helping students excel both creatively and physically makes him a standout mentor. His energetic and motivating presence ensures that students leave his classes equipped with skills for success in all areas of life.

Govinda – Cinematography and Videography Instructor

Govinda is a highly experienced cinematographer and video editor with over 13 years of expertise in Nepali wedding filmmaking and across diverse fields. From crafting breathtaking wedding films to working on large-scale projects in advertisements, documentaries, and music videos, his vast knowledge and hands-on experience in capturing memorable moments make him an exceptional mentor for students at the Omega Film Institute.

At OFI, Govinda specializes in teaching camera operations, Cinematography, and Photography. His ability to blend technical precision with creative artistry helps students master the skills needed to tell compelling visual stories.

Govinda’s dedication to his craft and his approachable teaching style ensure that students gain both confidence and expertise in cinematography. His rich career in the wedding film industry serves as an inspiration, guiding aspiring filmmakers to excel in their journeys. Whether it’s creating captivating wedding films, impactful documentaries, or vibrant music videos.

DAVID – COLOR GRADING AND DAVINCI RESOLVE INSTRUCTOR 

David is a seasoned video editor with over seven years of experience in the industry. His extensive portfolio includes numerous music videos and movies, and he has made significant contributions to the Nepali film industry. A true expert in DaVinci Resolve, David specializes in color grading and advanced editing techniques, bringing a wealth of knowledge and hands-on expertise to his students at the Omega Film Institute.

David’s passion for storytelling through visuals is matched only by his dedication to teaching. He thrives on guiding students through the intricacies of color grading, helping them transform raw footage into cinematic masterpieces.

Beyond his professional achievements, David’s love for worship and his faith in God add a unique dimension to his character, inspiring those around him. His combination of technical brilliance and a grounded approach to life makes him a cherished mentor at the institute.

Bipul – Video Editing Instructor 

Bipul brings five years of professional video editing experience to the Omega Film Institute. With a bachelor’s degree in video editing, he combines technical expertise with a passion for teaching, making him a student favorite.

Known for his approachable and supportive teaching style, Bipul creates a learning environment where students feel encouraged to explore their creativity and build their skills with confidence. His dedication to helping each student succeed has made him one of the most beloved instructors at the institute.

Bipul’s deep understanding of editing techniques and his commitment to fostering growth ensure that his students gain not just technical knowledge but also the ability to craft visually compelling stories.

Prakash – Video Editing Instructor 

Prakash is a dedicated video editor with over four years of experience in the field. His expertise and approachable teaching style make him an excellent mentor for students at the Omega Film Institute. Prakash’s kindness and patience foster a positive learning environment where students feel confident to explore and enhance their skills.

In addition to his passion for video editing, Prakash is a talented singer who loves worship, bringing creative and uplifting energy to the classroom. His ability to connect with students and inspire the ensures that they not only learn faster but also develop a genuine appreciation for the art of video editing.

Angela – Video Editing Instructor

Angela brings over six years of expertise in video editing to the Omega Film Institute. Currently pursuing her bachelor’s degree in cinematography, she combines academic knowledge with practical experience, making her an invaluable part of our teaching team.

Her passion for storytelling shines through in every project she undertakes, and she has a unique ability to connect with students, inspiring them to see editing as an art form. Angela is not only a skilled editor but also an avid movie enthusiast and a book lover, which fuels her creativity and sharpens her storytelling abilities.

Dedicated, innovative, and approachable, Angela thrives on guiding her students to unlock their potential, ensuring they leave her classes equipped with both technical skills and a creative mindset. She believes in the transformative power of visual storytelling and takes pride in helping her students craft compelling narratives.

HOMANATH – MEDIA AND MUSIC INSTRUCTOR

Homenath brings over 15 years of diverse experience in the media industry to the Omega Film Institute. His journey began with recording, digitization and archiving of Intangible cultural heritage in Nepal,  eventually leading him to become an integral part of early Nepali filmmaking, music videos, and film production. His extensive knowledge and hands-on experience make him a cornerstone of our teaching team.

A connoisseur of Nepali music, especially traditional folk music, Homanath’s expertise enriches the creative environment at OFI. His deep understanding of music and its integration into filmmaking provides students with unique insights into crafting emotionally resonant stories.

Homanath’s passion for teaching and his ability to connect with students make him an inspiring mentor. His wealth of knowledge and commitment to preserving Nepali musical heritage are invaluable assets to our institute.